Video production · Alberta & the Northwest Territories
Start a conversation Scroll to exploreFilms for companies, communities, crews and nonprofits. We take the time to earn trust, so the real story comes out.

Every company, community and crew is made of people who care about what they do. We take the time to listen, earn trust and find what actually matters, then we make the film.
- Years of storytelling experience
- 10+
- Projects delivered
- 150+
- Social media reach for our clients
- 1M+
- Organizations served
- 40+
Organizations we’ve worked with
Four steps, every time
- 01

Listen
We start with your people, not a script.
- What you bring
- Your goals, your audience and the people who know the work
- What you get
- A written definition of success and a story direction
What’s inside
A discovery conversation about vision, audience, message and tone, including language, culture and anything that should or shouldn’t be shown.
- 02

Earn trust
We take the time a story needs before the camera comes out.
- What you bring
- Introductions to the people involved, and site access
- What you get
- A shot plan, interview questions and a schedule that works around shifts, weather and travel
What’s inside
Safety orientation where needed, a light-footprint plan, and options for anyone who’d rather not be on camera.
- 03

Find what matters
We look for the true line, not the polished one.
- What you bring
- A little patience on the day
- What you get
- Real interviews, real moments and the context around them
What’s inside
A two-person crew filming interviews, follow-along moments, drone and stills, with as little disruption as possible.
- 04

Craft the film
We cut it with care, and we hit the deadline.
- What you bring
- Feedback at two review points
- What you get
- The finished film, cut-downs for social, and photos if included
What’s inside
Editing, colour, sound mix, licensed music, captions and two review rounds, delivered in the formats you need.
Stories we’ve told

Keele River with Canoe North Adventures

Imperial Northern Development Program

This Is the Sahtú

Fly North: Pilot Recruitment

Growing Through the Sahtú

Ten Stone Mountain Lodge: Into the Mackenzie Mountains
In their words
Move the sliders to your own numbers. It is the same maths we walk through together when we talk.
That is the twelve-month value of 4 more people a month at $5,000 each. One film, doing that work again and again.
An illustration to make the idea concrete, not a forecast or a promise. Use your own numbers.
Is this you?
What we make

Organizational & brand films
Films that show who your organization is through the people who make it work.
Learn more
Social stories
Short, honest pieces built for the feeds your people actually scroll.
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Event coverage
The room, the speakers and the moments in between, cut fast.
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Retainers
A steady rhythm of stories through the year, planned together.
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Documentary
Longer stories with the time and care they need.
Learn morePhotography
Stills alongside our film work, or on their own.
Photography

Hi, I’m Josh.
I started Breaking Ice in Norman Wells in 2022 with very little gear and a lot of curiosity. What I noticed early was that the people here had incredible stories and almost nowhere to tell them properly.
Most of my work is still the same thing: spending time with people, earning their trust, and making something they’re proud to share. If that’s what you need, I’d love to hear about it.
Where we work

Alberta
Video and photography for companies, nonprofits and communities across the Edmonton region and Alberta.

Northwest Territories
Since 2022, films for airlines, operators, schools, towns and Indigenous governments across the Sahtú and the NWT.